Moving to a new location and opening a new chapter, a new chapter in Halal trade history
——The successful celebration of the relocation of Guangxi Zhenhua International Trade and the establishment of the China ASEAN Halal Trade Service Center was held
On June 13, 2025, Guangxi Zhenhua International Trade Co., Ltd. (hereinafter referred to as Zhenhua International Trade) held a grand ceremony at the China ASEAN Economic and Trade Center in Nanning to celebrate its relocation to a new location and the establishment of the China ASEAN Halal Trade Service Center. Guests including Liu Siyan, Deputy General Manager of China Zhenhua Import and Export Co., Ltd. and Chairman of Guangxi Zhenhua International Trade Co., Ltd., Datuk Sallehudin Satar of Malaysia, Tang Hai, Head of China ASEAN Economic and Trade Center, Li Zhi, Associate Director of the Secretariat (External Cooperation and Exchange Office) of the China Malaysia Qinzhou Industrial Park Joint Council, RCEP of Guangxi Trade Office, Xiang Hongpeng, Head of Guolian Co., Ltd., and Cai Jingfeng, Head of Southeast Asia Procurement and Distribution Center, gathered together to witness this important moment and embark on a new journey for the enterprise to deeply cultivate the halal trade field between China and ASEAN.
On site unveiling ceremony of China ASEAN Halal Trade Service Center
At the ceremony, Liu Siyan Sallehudin Satar、 Tang Hai and Huang Zuhuo jointly unveiled the plaque for the China ASEAN Halal Trade Service Center. Liu Siyan delivered a speech, warmly welcoming all the guests and expressing his deepest gratitude. He introduced that as a one-stop halal trade comprehensive service platform, the center will help Chinese enterprises open the door to the global 2.2 billion Muslim market and inject new vitality into China ASEAN economic and trade cooperation. He stated that the establishment of the center is the latest practice of Zhenhua International Trade in response to the national strategy of deepening regional market cultivation, and is committed to creating a new benchmark for China ASEAN halal trade. Sallehudin Satar warmly congratulated the establishment of the center at the ceremony and stated that she will work with Zhenhua International Trade to build a joint certification and audit channel, accelerate the mutual recognition of standards between China and Malaysia, provide professional certification assistance for enterprises, eliminate trade barriers, and promote more Chinese products to enter the global Muslim market.
Take a group photo at the unveiling ceremony to commemorate the occasion
The center will adhere to the business philosophy of "customer first, integrity in business, quality assurance, and innovative development", providing customers with Halal certification, Halal trade, AL intelligent transportation, AI warehousing, Halal cross-border digital trade, Halal training, Halal finance, overseas exhibitions and sales, Halal industrial parks, Halal tourism, etc., to meet the diverse needs of customers.
On site at the entrance of Zhenhua Guomao
The successful relocation and establishment of the Halal Trade Service Center is an important milestone in the development of Zhenhua International Trade. In the future, the company will take the new site as the starting point, join hands with all partners, under the "the Belt and Road" initiative, continue to deepen the cultivation of the China ASEAN Muslim trade track, and contribute to the hi
